Ehrmann - Almighurt

Homeland icons for the brand

Our challenge

Linking origin heritage, local tradition and a natural feel with a stronger quality standard to strength the brand positioning and generate added value for the consumer.

Our solution

A strengthened and more nuanced brand positioning for Almighurt – thanks to emphasizing the Allgäu origin through Allgäu symbols and modern visuals which tell the story of the region.

Our Approach